They're a UK group with the backing of a bonafide US music-mogul. New girl band From Above, who even have their own MTV show, are the latest effort from Mathew Knowles (Beyonce's Dad!) and are looking to stride straight into a scene which with the Little Mix X Factor win, is primed for a host of exciting new girl groups. With Knowles previous experience managing Destiny's Child, you imagine he'd know a thing or two about making From Above a success.
Their debut single Not The Same Girl taps right into the R&B/Dance market which has become such a domineering force in pop music this year - it's feisty, forceful, empowered, and particularly, very Pussycat Dolls.
For those that have missed said group's girl-power anthems since Nicole went solo, Not The Same Girl is a refreshing blast from the past, but one that is intuitively keyed into the sound of 'now'. Of all the girl bands looking to make it big right now, Not The Same Girl sounds the most like a ready-made chart hit.
Lookswise, the girls are closer to the likes of the Sugababes - like the 'babes, From Above feel like a more grown-up, mature group; one that isn't looking to speak down to its audience, or dress up their music with rose-tinted glasses.
The band's album Breaking From Above is chock-full of glossy girl power anthems courtesy of producers previously behind the likes of Jason Derulo and Chris Brown - expect their material to be supersized, US style.
Even just looking at the track titles: Pink Stilettos, Work, Live Your Life; female empowerment is the key theme, these are girls doing it for themselves, and like Beyonce herself said, looking to run the world.
Not The Same Girl is released on the 22nd January. The album Breaking From Above is available to download on iTunes now.
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