Friday, 12 August 2011

(Video) The Saturdays - All Fired Up



A new Saturdays video is always guaranteed to be hot. It's a fact. A basic principle. A law of physics.

Beyond that though, the possibilities are endless. And with a track as bewilderingly epic as dance-athon All Fired Up, the freedom and potential to create all manner of amazing-visual-spectacle is there for the taking.

Now, we're currently getting super-excited over the fact there's going to be an 'Extended' Xenomania mix of the track. You need only look to past masterpieces such as this and this to get an idea of how important this is.

Back to the video - for a song that is in many ways The Saturdays own unique take on a Sexy No No No style UberPop stomper, the video too goes down that route of glossy, black latex glad girls. For the Sats, it's new, edgy and artier than they've ever been before - they writhe seductively, dancing across a watery floor.

It's pretty mesmerizing stuff - bold and massively colourful, like every aspect of the single itself. A thing of many parts, a creature of constantly evolving power and possibility.

Oh, and we're absolutely addicted to Una's 'keep me on your radar...' outro.

All Fired Up is released on the 4th September and can be pre-ordered here.

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