Songs about love prevailing in the face of adversity are as old as the hills. But to gild those emotions of determination and passion defying hardship with real beauty; well, it takes a band like The Pierces to do that.
As the fourth single from The Pierces' breathtakingly good album You & I, It Will Not Be Forgotten stands as another link in the chain of consistency that has made this record such a joy to experience.
'Baby where'd you go, did you sail away over some distant ocean' sing the girls in the track's enchanting chorus - if ever music could take on the form of pure, untapped magic, then this is surely the sound of it. There's something in The Pierces' divine Abba-esque harmonies that helps transcend their songs to another level of prettiness.
It Will Not Be Forgotten positively sparkles with charm - its lush, layered production coming as sheen of comfort to senses worn rough by the ardour of everyday life. This is a song of tranquility and peace, a ballad to stand up there with the very best.
With You & I debuting straight at No. 4 in the UK albums chart, it's reassuring to see the general public finally taking to The Pierces - It's been a long journey for them, You & I being the fourth LP in a career that stretches all the way back to 2000.
Fitting then that July will see them opening for Coldplay at London's Roundhouse as part of the iTunes festival. It was Coldplay's Guy Berryman after all that put his stamp to You & I; many of the tracks being recorded in the Coldplay studio too.
It Will Not Be Forgotten is released on the 8th August.
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